Here’s an interesting Google Maps mashup: Real World Racer, which describes itself as “A Google Maps Racing Game”.
It takes Google Maps data and allows you to race a tiny red car against other white cars on a predetermined route (other routes are available). What is rather serendipitous is that one of the routes is the Swindon, UK: Magic roundabouts which was mentioned during a number of conversations at the IWMW2007 conference in York this week.
Not sure what practical use it might have on a university website, but it’s quite fun, none-the-less. And is totally Web 2.0, so that makes it cooler than an iPhone on ice!
(Spotted on B3ta.com.)